Which cookies we use and how you can manage them.
Last updated: March 2026
Cookies are small text files that are stored on your device when you visit our website. They are used to ensure the website functions properly, to analyse usage and to optimise advertising.
These cookies are necessary for the website to function and cannot be disabled. They do not store any personally identifiable information.
Legal basis: necessary — no consent required
We use Google Analytics 4 (Google LLC) to gain insight into how our website is used. Google Analytics places cookies that track how many visitors our website receives, which pages are viewed and how long visitors stay on the site. IP addresses are anonymised.
Google may provide this information to third parties if legally required to do so, or insofar as third parties process the information on Google's behalf. More information: Google privacy policy.
Legal basis: consent (Art. 6(1)(a) GDPR) | Retention period: 14 months
We use the Meta Pixel (Meta Platforms Inc.) to measure and optimise the effectiveness of our advertisements on Facebook and Instagram. The pixel collects data about your behaviour on our website and links this to your Meta profile if you are logged in.
More information: Meta privacy policy.
Legal basis: consent (Art. 6(1)(a) GDPR) | Retention period: 180 days
We use the LinkedIn Insight Tag (LinkedIn Corporation) to measure conversions from LinkedIn advertisements and to retarget visitors of our website via LinkedIn. The tag collects data such as URL, IP address, device and browser characteristics and timestamp.
More information: LinkedIn privacy policy.
Legal basis: consent (Art. 6(1)(a) GDPR) | Retention period: 90 days
You can manage your cookie preferences in the following ways:
Please note: disabling cookies may affect the functionality of the website.
Google, Meta and LinkedIn are based in the United States. Data collected through cookies may be transferred outside the EEA on the basis of Standard Contractual Clauses (SCC).
Questions about our cookie policy? Contact us at info@mediaconsultinggroup.nl.
We reserve the right to amend this cookie policy. The most current version is always available on this page.
See also our Privacy Policy.